The fashion house of KENZO was started in 1970 as Jungle Jap, a boutique in Paris at Galerie Vivienne where the founder Kenzo Takada, sold his handmade women's collection. The flagship KENZO store was opened at 3 Place des Victoires in 1976, and the brand expanded into a full Parisian fashion house.
KENZO debuted its first men’s ready-to-wear collection in 1983, and its kids and home collections in 1987, followed by KENZO fragrances in 1988. In 1993, KENZO joined the LVMH Group. In 1999, KENZO marked its 30th anniversary and the retirement of its Artistic Director Kenzo Takada. In July 2011, Carol Lim & Humberto Leon, founders of the OPENING CEREMONY fashion retail stores and private label collection were appointed Creative Directors of KENZO. Using the brand’s DNA, the duo have given KENZO their take on the revolutionary spirit with which the brand was founded. For the Autumn/Winter 2012 ad campaign, Carol and Humberto worked with legendary French artist Jean-Paul Goude. In July 2012, Humberto and Carol reintroduced the jungle to the KENZO brand. Today, with Carol and Humberto's passion for spontaneity and fun, KENZO has a fresh attitude with respect for the heritage of the brand.